With hundreds of students to support – and over 5,000 colleges to choose from – guidance counselors have an impossible task.

Fortunately, we’ve created a way to handle the impossible.

Technology only works when it works for people.

U.You™ is a first-of-its-kind, user-centric platform that serves the unique needs of all stakeholders in the college admissions ecosystem.

Advanced algorithms and cutting-edge data science provide unrivaled tools for managing the college admissions process from exploration to matriculation, improving student outcomes.

Developed by administrators, educators, and leading technologists.

Our powerful artificial intelligence (AI) algorithms and advanced data science turn one of the greatest challenges of the college search and admissions process — overwhelming quantities of information — into an asset.

Research shows that people often don’t know themselves as well as they think they do.

U.You™ builds a multi-dimensional profile of every student, capturing their strengths, weaknesses, interests, accomplishments, and other data to provide unprecedented insight into school compatibility.

Traditional ed-tech platforms are tedious and overly complex.

Our user-friendly, streamlined design and customized features boost engagement and productivity, placing unprecedented power in the hands of Students, Counselors, Parents, and Admissions Professionals.

No single factor has a bigger influence on people’s futures than post-secondary education.

Democratizing the search and admissions process and improving student outcomes is at the heart of our mission – and yours.

Connect with us to help your students find their forever school.